The Fundraisers Academy:
-Developing a clear, compelling brand and story.
-Identifying and leveraging your organization’s comparative advantage.
-The cycle of mobilization, media and money.
-Making what your organization does countable, trackable, and braggable.
-Annual cycle of donor communication
-Translating your work into a compelling narrative.
-Framing your work to "fit" a foundation's priorities.
-Building relationships with foundation officers.
-Understanding the different sorts of foundations and their structures.
-Leveraging what a foundation will fund to support what you want to do.
-Building your list and identifying new donors.
-Maximizing your existing base of givers.
-Cultivating donors for the long-term.
-Making a compelling pitch and a solid ask
-Understanding donors' self-interests.
-Building systems to track, communicate with and engage donors over time.
-Working with major donors.
-Building a small donor program.